Intellectual Property—Doing Business In America
September 7, 2013, Los Angeles, United States. This video comes from a portion of the 2013 Entrepreneur Training Camp organized by Los Angeles Chinatown Service Center, the portion of the lecture series named "Intellectual Property—Doing Business In America".
AskimoTV - Patent, Trademark, Copyright, Trade Secret and Patent Contingency Litigation Attorney answers
Expert: Mr. Jeffrey Sheldon | Interviewer: Andrew Stockum
Jeffrey Sheldon - Patent, Trademark, Copyright, Trade Secret and Patent Contingency Litigation Attorney answers these questions: 1.What makes one trademark more protectable than another? 2.What are fanciful and arbitrary marks and what is the difference between the two? 3.In what way can a descriptive mark be better than a suggestive one? 4.Why are fanciful, arbitrary and suggestive marks automatically protectable whilst descriptive, surnames and generic terms require proof in order to be protected?
Protecting Ideas and Avoiding Infringement